Business tools and marketing, what works for you?
If you have not yet read Do Business Cards Work, you might want to do so. It may give you insight from both ends of using them effectivly.
I know that every type of business uses different types of marketing tool, some work and some do not. Have you figured out what works for you? Have many times you changed the way you market? What did you use in the past and why did you change and how is the new way working? Are you still refining your marketing stratagies?
For potential clients/customers, what type of marketing tools do you like to recieve? I completely understand and agree that personal interaction, is always a must, but what reminds you about those services offered? What if you did not meet that particular person, but somehow seen their marketing items?
Anything else you would like to add about what business tolls you use and why? From a customers/clents end, what do you like to see and why?
I love pens! Since I use pens alot to write, I like to get pens from different places. I think they are a great reminder for that company! For business cards, I do save any business cards I come into contact with, it goes into a business card organizer and when I need a service, I look through them for one. I also like little note pads of some sort, i constantly write myself notes so for me I would use little note pads given to me by companies. This also reminds me they exist. Another cool one is a mini calendar or mine calendar magnet, I like those too. I do understand these can be a little pricey, but they do stick around me for quite awhile reminding me of that place.
So what about you?